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Customer Volume Analysis Report

Applies to: Financial Analysts, Risk Managers, Administrators

This report provides comprehensive insights into trading volume metrics and customer trading behavior, helping you analyze trading activity, identify high-volume customers, and understand market engagement patterns.

Accessing the Report​

  1. Navigate to Customers > Reports > Customer Volume Analysis.
  2. Set Date Range: Use the date picker to select your desired analysis period.

Customer volume analysis

Understanding the Report​

The report aggregates trading volume data:

  • Total Trade Size: Complete size of all trades created during the selected date range (in lots or base currency units)
  • Open Trade Size: Size of trades that remain open at the end of the selected period
  • Closed Trade Size: Size of trades that were closed during the selected date range
  • Active Customers: Number of unique customers who opened trades during the period
  • Trade Count: Total number of individual trades created during the selected period

Account Volume Details:​

For each customer's trading accounts, the report shows:

  • Account Number & Type: Specific account identifier and account type (e.g., "25307 — HEX PRO", "25224 — HEX CLASSIC")
  • Total Volume: Complete trade size for the account during the period
  • Open Volume: Current open position sizes
  • Closed Volume: Volume of positions that were closed during the period

Using the Data​

Revenue Analysis​

  • Commission Calculation: Calculate commission revenue based on total trade volumes
  • Top Revenue Generators: Identify top revenue-generating customers and accounts
  • Volume Trends: Track volume patterns over different time periods for revenue forecasting
  • Product Performance: Analyze which products/instruments generate most revenue

Customer Segmentation​

  • Volume Classification: Classify customers by trading volume (high, medium, low volume traders)
  • VIP Identification: Identify VIP candidates based on account types and trading activity
  • Engagement Patterns: Analyze customer trading frequency and engagement levels
  • Behavior Analysis: Understand different trading patterns across customer segments

Risk Management​

  • Exposure Monitoring: Monitor open position concentrations across customers
  • Large Volume Tracking: Track high-volume traders for risk assessment purposes
  • Closed/Open Ratios: Analyze closed vs. open trade ratios for market exposure assessment
  • Concentration Risk: Identify over-concentration in specific instruments or strategies

Performance Tracking​

  • Platform Activity: Monitor overall platform trading activity and growth trends
  • Customer Activity: Track active customer count and engagement metrics
  • Account Performance: Evaluate performance across different account types
  • Market Trends: Identify emerging trading patterns and market preferences

Account Type Analysis​

  • Type Comparison: Compare performance between different account types (HEX PRO vs HEX CLASSIC)
  • Volume Distribution: Identify which account types generate the most trading volume
  • Customer Preferences: Assess account type preferences among high-volume traders
  • Product Development: Inform new account type development based on volume patterns